Ivanka Trump’s clothing company has been hit with a class action lawsuit by a San Francisco rag trade rival who claims she is cashing in on her pop being president of the United States.
Modern Appealing Clothing (MAC) says the first daughter ‘s firm has also gained an “unfair advantage” from from her husband Jared “working for the President of the United States” and charged that President Trump, his trusted adviser Kellyanne Conway, and White House spokesman Sean Spicer have all helped boost sales of Ivanka Trump Marks LLC products.
In February, department store chain Nordstrom announced it was dropping Ivanka’s brand over concerns regarding poor product sales. A number of other retailers followed suit. However, many say that his mass dropping of the Ivanka Trump brand was a result of the #GrabYourWallet campaign, critical of the new president and his administration.
Trump went on Twitter to defend his daughter, calling out Nordstrom for having acted in an unfair manner. Kellyanne Conway, counselor to the president, went on Fox News and urged people to “go buy Ivanka’s stuff,” which earned her a reprimand from the Office of Government Ethics.
The lawsuit says that Ivanka’s company got boost in sales because of the publicity provided by the president and his counselor.
E-commerce aggregator Lyst backed the boost in sales for the brand and in a report published by Refinery29, the brand’s sales registered an increase of 346 percent from January to February and an increase of 557 percent in February compared to the same month last year.
The California retailer, in the lawsuit, is also suing the Ivanka Trump brand over conspiracy and asked for temporary and permanent restraining orders barring the company from continuing to compete at an unfair advantage in California. It added, “As a result of their unlawful acts, defendants have reaped and continue to reap unfair benefits and illegal profits at the expense of plaintiff MAC and the class it seeks to represent.”